When guests book a property, photos and the description are what they look at most. A complete and appealing profile noticeably boosts both your click-through rate and your bookings.
What makes a good photo
- Shot in natural daylight and at high resolution.
- The cover photo showcases your property's strongest feature (the view, the pool, a room).
- Every room type, bathroom, common area, and outdoor space is shown separately.
- Realistic — exactly what the guest will see; no surprises.
Property description
Your description should be short, clear, and answer the questions guests care about most:
- Location and proximity to surroundings (beach, city center, airport).
- Standout amenities (Wi-Fi, parking, breakfast, pool).
- Who it's ideal for (families, couples, business travel).
- Check-in/check-out times and important rules.
Mark every amenity
Guests often filter by amenities. Marking every amenity you offer helps your property appear in more searches. Marking an amenity you don't actually provide, on the other hand, can lead to negative reviews — only select what you genuinely offer.
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