OTA Boost is a ranking engine that continuously optimizes your listings so your property appears higher in the search results of platforms like Airbnb, Booking.com, Vrbo, and Expedia. Higher ranking = more views and bookings.
How do OTAs determine ranking?
Each OTA calculates ranking based on many signals: price competitiveness, availability, content freshness, booking window, response speed, and review score. These signals vary from platform to platform.
What does OTA Boost do?
- Monitors the ranking signals of each platform.
- Automatically optimizes your listings for each OTA's algorithm.
- Sets the priorities needed to keep your content fresh and your pricing and availability competitive.
The difference between OTA Boost and the Visibility Booster
OTA Boost is a permanent optimization engine — it continuously improves your listings for every algorithm. The Visibility Booster, on the other hand, is an optional tool that provides an extra ranking boost by temporarily raising your commission in specific dates/markets. Together they deliver the strongest result.
For the best results
- Complete your property page fully (photos, description, amenities).
- Keep your pricing and availability competitive.
- Respond to guest messages quickly; keep your review score high.